About KARL STORZ From the operating room to surgery centers—and everywhere in between—KARL STORZ North America is a global leader in medical technology and advanced visualization solutions. We design specialty innovations, smart instruments and devices, integrated ecosystems, and intelligent imaging—to build a more connected, software-enabled operating room. As an independent, family-owned MedTech company, we ambitiously think in generations instead of quarters to improve patients' lives around the world. About the Role The Content Marketing Manager develops high-quality marketing content that supports product marketing strategies and brand messaging. Reporting to the Senior Manager of Content Marketing & Strategy, this role executes approved campaigns, adapts content across channels, and partners closely with product marketing, digital, and copy teams to deliver consistent, performance-driven narratives. What You'll Do Content Development & Execution <ul> <li>Create and adapt content across formats, including sales collateral, digital assets, video scripts, social, email, and live event materials.</li> <li>Repurpose core messages into modular assets optimized for channels and audiences.</li> <li>Ensure alignment with brand, editorial, and messaging standards in collaboration with senior copy and content leadership.</li> </ul> Campaign & Product Marketing Support <ul> <li>Partner with product marketing managers to execute content components of approved marketing plans.</li> <li>Produce launch and campaign assets on time and to specification.</li> <li>Incorporate stakeholder feedback under guidance from content leadership.</li> <li>Write content designed to drive engagement, conversion, and pipeline impact.</li> </ul> Channel & Performance Optimization <ul> <li>Collaborate with digital marketing to optimize content for performance.</li> <li>Support testing, iteration, and refinement based on performance insights.</li> <li>Apply content best practices and identify opportunities for scalability and efficiency.</li> </ul> What You Bring <ul> <li>5–7 years of experience in content marketing, content strategy, or a related role.</li> <li>Proven track record of creating impactful marketing content.</li> <li>Experience managing or contributing to editorial calendars.</li> <li>Bachelor's degree in communications, journalism, marketing, business, or a related field.</li> <li>Proficiency in Microsoft Office; familiarity with publishing tools (e.g., Adobe Suite).</li> <li>Medical device, healthcare, or B2B technology writing experience is a plus.</li> <li>Experience with CMS platforms is a plus.</li> </ul> What Will Make You Successful <ul> <li>Strong understanding of messaging frameworks, positioning, and differentiation.</li> <li>Excellent writing and editing skills across the customer journey.</li> <li>Experience developing marketing collateral, video scripts, web pages, social copy, lead-gen assets, and email.</li> <li>Understanding of digital platforms, audience targeting, SEO, and content performance measurement.</li> <li>Creative storyteller with a clear, audience-focused writing style.</li> <li>Ability to align content strategy with business objectives.</li> <li>Analytical mindset with the ability to assess content performance.</li> <li>Strong collaboration, organization, and time-management skills.</li> <li>Ability to communicate complex information clearly and effectively.</li> <li>Ability to work independently while collaborating cross-functionally.</li> <li>Adaptability in a fast-paced environment with changing priorities.</li> <li>Up to 5% travel.</li> </ul> Why KARL STORZ? Join KARL STORZ and be part of a team creating medical innovations that truly make a difference. Beyond technology, you'll be part of a culture that values talent as its greatest asset, empowering you to contribute to a mission that improves patient care worldwide. Ready to make an impact? Apply to be our next Content Marketing Manager and help us build the future of MedTech together. #LI-KP1

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